01 / Accounts
Select the companies that deserve focused effort.
We define account tiers, buying signals, fit criteria and exclusions so the campaign is not spread across a weak audience.
Account-based marketing services
Account-based outbound for markets where every company matters.
Riserify helps B2B teams focus outbound effort on named accounts, buying committees and the commercial triggers that make each private message worth sending and each qualified response worth handing to sales.
Definition
Account-based marketing focuses sales and marketing effort on a defined set of high-value accounts, using account research, buyer-role mapping and tailored outreach to create relevant sales conversations, demos and opportunities.
02 / Committee
Map the people involved in the buying decision.
Each account is reviewed for decision-makers, influencers, commercial owners and likely blockers before outreach is planned.
03 / Engagement
Use account context to make outreach relevant.
Messaging reflects the company, role and possible trigger rather than relying on one broad pitch for every contact.
- Enterprise work
- Priority account groups mapped
- Buyer research
- Decision-makers and stakeholders
- Research
- Account-specific research
Delivery
What your team receives
- Named account list and tiers
- Buying committee map
- Account-specific research notes
- Outbound message angles
- Reply and stakeholder tracking
- Account-level next-step recommendations
Fit
Best used when there is a real market to reach.
Riserify works best where the buyer profile is specific, the offer has a commercial reason to exist and the team can handle the calls, demos and conversations once they arrive.
- B2B companies targeting enterprise or mid-market accounts
- Teams selling into multiple stakeholders
- Founders who need signal from a named account list
- Sales teams that want focus before scaling outreach volume
Need more qualified conversations from this market?
Use an initial discussion to define the buyer group, the sales conversations you want and the distribution system Riserify should build around them.
Explore market access